Tag Archives | Microsoft

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Microsoft Stores Might Be Marketing Research Goldmines

It is hard to believe that Microsoft beat Apple to the punch when it comes to opening retail stores. Yes, before Apple’s breakout retail stores which clock some of the world’s highest sales per square foot figures, Microsoft tried its hand at opening retail stores pushing Microsoft products. The result? Let’s just say the fact [...]

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Microsoft’s DroidRage Twitter Campaign Blows Up In Its Face

It all started out like a good idea-launch a Twitter marketing campaign to get the word out about Windows Phone’s latest version by bashing Google’s Android smartphone operating system. The campaign asked Android users to share their ‘malware horror stories’ on Twitter using the #DroidRage hashtag. The plan, of course, was to make Windows Phone [...]

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Microsoft Ventures Out Into Social Networks With Socl

Imitation may be the sincerest form of flattery but considering Microsoft’s recent runs of corporate blowouts, flameouts and duds, I would think it should hold off on flattering anyone. Regardless, Microsoft opened registration to the general online public for Socl. You need an existing Facebook or Microsoft account to register. This project is not exactly [...]

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Are Nokia Lumia 920 and HTC 8X’s Support Of Windows 8 Acts of Desperation?

How the mighty have fallen. You can’t but mutter this phrase when reading news that Nokia and HTC are supporting Microsoft’s latest efforts to stay relevant in the smartphone market Windows Phone 8 was recently released and still, like its predecessor, shows no buzz or sign of breaking Apple and Google’s stranglehold on the mobile [...]

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Price Cut Indicates Bad News For Microsoft’s Cloud Storage Efforts

I have been reporting on technology trends and tech companies for quite some time. If I have learned anything in this business, it is the fact that things are not always what they appear. You truly have to read between the lines to get the real deal. Take the case of price cuts. Whenever a [...]

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Microsoft criticizes Google’s online shopping search service

Microsoft’s Bing search engine service is in the news again lately. You remember Bing, right? It’s running a distant second place to Google’s monster share of the US search market. Well, Bing is making noise somewhat by beating on Google’s revamped shopping section. Microsoft’s search engine says that Google’s shopping section is doing a lousy [...]

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Microsoft CEO says Windows 8 License Sales Broke 40 million mark in a Month

Soon after Windows 8′s launch, a chorus of disappointed or lukewarm reviews of the OS began to surface. Some analysts began shaking their heads. Did Microsoft just step in it? Wasn’t this OS supposed to be the software giant’s best and greatest hope of repositioning itself as the rightful overlord of the fast growing mobile [...]

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Is Microsoft A Dead Corporation Walking?

The problem with calling the demise of a person, institution, or phenomenon is the possibility you’d look like a major fool or douchebag for doing so. Indeed, as Mark Twain once said ‘The report of my death was an exaggeration.’ You don’t want to be the guy making such reports. Talk about getting egg on [...]

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Microsoft Already Working On Followup For Windows 8

The launch party confetti and the champagne glasses have been barely cleaned after Microsoft’s launch of Windows 8 and the software giant is reportedly already working on a follow up for the OS. Considering the high stakes involved, this is not surprising. After all, Microsoft views Windows 8 as its biggest chance at staying relevant [...]

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2013 is Make or Break Year for Microsoft’s Mobile Strategy

Microsoft sure has its work cut out for it. Let’s face it, the Redmond Washington software giant was simply caught sleeping by the massive boom in wave after wave of technology changes since the mid-2000s. First, Microsoft missed out on the huge seachange in digital music ushered in by the Apple iPod. Next, Microsoft was [...]

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