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Tag Archives | Marissa Mayer

2014 will be Yahoo’s Mobile Year

Whether you are a Yahoo shareholder or not, there is a lot to be excited about in 2014. Yahoo brought on its CEO, Marissa Mayer, with lots of high hopes. Yahoo had a lot of catching uop to do. This internet pioneer has been directionalist for the past few years. Thanks to its decline during […]

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The Genius of Yahoo’s Marissa Mayer

Yahoo’s CEO, Marissa Mayer, shocked the tech industry with the acquisition of Tumblr. For some veteran Yahoo critics, this move smacks of the typical and historical Yahoo acquisition position of buying properties as a way of grabbing their traffic, in other words, buying an online property as an addition to an existing traffic portal. While […]

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Yahoo Buys and Shuts Down Mobile Ad Firm Admovate

In keeping with Yahoo’s technology based shopping spree, Yahoo bought out Admovate. This is quite an interesting acquisition because immediately after the buyout, Yahoo closed down Admovate. This is obviously a move to get the technology as well as the talent behind Admovate. Yahoo is not interested in operating Admovate as a separate business unit […]

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Yahoo Buys Out eCommerce Player Lexity

You have to agree that Yahoo CEO, Marissa Mayer has her work cut out for her. She is at the helm of Yahoo, one of the biggest technology companies that for many years, it appeared that it had lost its way. For many years, Yahoo had discriminately gobbled up large companies and spent billions of […]

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