The launch party confetti and the champagne glasses have been barely cleaned after Microsoft’s launch of Windows 8 and the software giant is reportedly already working on a follow up for the OS. Considering the high stakes involved, this is not surprising. After all, Microsoft views Windows 8 as its biggest chance at staying relevant in a computing industry that is increasingly looking like it is spiraling out of Microsoft’s dominance-a situation the software giant is completely unfamiliar with. You can’t blame Microsoft for focusing a lot of its formidable firepower on Windows 8 because it has held major chunks of the global software and computing industry in its grip for over two decades and it has a tough time letting go.
The reported upcoming update highlights Microsoft’s eagerness to satisfy its customer base. Maybe if it was as proactive with Vista, that much maligned OS might not have gone down as a disappointment almost on the same scale as Windows ME. In addition to reports of a follow up update, there is also exciting talk about the possibility that Microsoft is working on putting together a whole new update delivery. It might be changing how it rolls out updates. We’re talking more frequent updates. Also, there’s even exciting talk of roll outs of free versions. According to a report on The Verge, anonymous Microsoft sources said that a new product development approach aims to standardize all Windows product developments. The project is code named Blue. According to the source, Blue’s raison d’etre is to faciliate more regular updates. This is great news. If this speedy and frequent standardize update approach pans out, it might be very good news indeed for Microsoft’s fans and stockholders. The problem industry giants face when they are hit with competition from more nimble adversaries is that the giants prove to be too slow on the draw due to all the bureaucratic weight they are carrying around. As a result, they can’t innovate anywhere near the needed speed to reclaim their relevance and get a competitive footing. If Blue pans out, Microsoft might be able to get much needed updates to the market sooner. More importantly, the software giant can listen to customers, do necessary changes, and quickly whip out new updates. Repeat this enough times and gain enough customer trust and Steve Ballmer’s grand vision for Windows 8 might just become reality.