If you haven’t heard of Cisco Jabber, you are not alone. However, this emerging technology might eventually rival Microsoft Skype’s dominance of the video instant messaging and collaboration market. This might take place sooner in the business market where Cisco and Microsoft are big players. Cisco is extending Jabber’s capabilities to both Windows and Apple iPad. Previously, it was available on Cisco Cius, Blackberry, Mac, iPhone, and Android phones. Jabber consists of instant messaging, presence, voice, video, voice mailbox messaging, and conferencing. Cisco has rolled out its TelePresence TX9000 Series for corporate teleconferencing. It stands apart from previous systems by consuming 20 percent less bandwidth It is also easier for Cicsco’s partners to set up. In fact, it can be set up in half the time as Cisco’s previous teleconference systems. While its pricing of $299,000 is the same as previous Cisco systems, the TX9000 offers more features and actually has a lower total cost of ownership price tag.
Packaged with Jabber, the Telepresence system gives channel partners a powerful product which can empower corporate customers a wide range of collaboration solutions that reaches across all endpoint types. This means that regardless of whether you are using a smart phone, tablet, Mac, PC or are in a Telepresence room, you can collaborate. For Cisco’s cannel partners, the packaging of Jabber and Telepresence opens up a managed Telepresence service opportunities, network infrastructure upgrades, mobile application management (MAM) and much more.
While Cisco wants the TX900 and Jabber to drive customers’ demand for Cisco’s latest network infrastructure, the issue of a possible clash between Jabber and Skype is quite an obvious issue. As Microsoft seeks to integrate Skype, a company it bought for $8.5 billion, into its partnerships, there is bound to be an issue if a hardware maker has its own ideas regarding which software to run on its collaboration network infrastructure. While Microsoft is a software powerhouse, there are areas where it might conflict with its hardware partners. The most obvious of these is when the hardware partner has its own software. Jabber is quite sleek and seamless in design and if it gets integrated more seamlessly into Ciscos’ Telepresence system, this might sideline Skype Still, Skype has a more massive brand and has huge support from Microsoft. Regardless, don’t underestimate or ignore Jabber. It might just have a bright future up ahead.