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Will Google Unleash a New Social Networking Site Called Google Me?

Plenty of rumors are spreading like wildfire in Google town.  The most recent news to hit the headlines is Google’s alleged plan to put up its on social networking site called Google Me.  Google Me is purported to be Facebook’s biggest rival if Google will push through with this new venture.

Google Me was introduced through a tweet from Kevin Rose, Digg co-founder.  According to his source, Google will soon unleash Google Me, another social networking site to give Facebook a run for its money.  Without confirmation from Google, this remains a huge rumor so far.  But this didn’t stop some experts from speculating on how Google Me will turn out to be.

What to expect from Google Me

As early as now, some are speculating that Google Me could be the expansion of Google Profiles, which “represents how you appear on Google.”  Right now, there’s not much going on with Google Profiles, but if this will be developed further, personal information plus broadcasting can be added to the mix.  This seems to make a good foundation for Google Me.  Another information that can possibly justify the speculation is the news from SF Weekly, which says that the developer of Google Buzz, Rick Klau, will work on Google Profiles this time.

It seems like Google itself has a good headstart despite failed attempts in the past.  As a very popular search engine, lots of people use Google features, and based on these alone, Google knows much more about online browsers.  They can use these information for creating a social networking site that’s way better than the previous Google Buzz.

According to Infosyncworld, Google Me could be used on mobile phones, especially with Google’s Android devices.  A possible feature could location-based tracking since Google “already has Latitude.”  The service would be smart enough to know where people are and what they are doing.

Google Me can also be designed as a productivity suite.  Google Wave can be integrated into Google Me for document collaboration.  This would bring much success to Google Wave, whose features are seen as mere duplication of some that are found in Buzz.  Through the integration of varied Google services, Google Me may just have a shot at competing against Facebook.

Lessons to be learned from Google Buzz

Google Buzz failed after privacy concerns were hurled against the service.  Buzz was an opt-out feature, which not a lot of people favored after finding out that their contact lists were all over the web.  Acknowledging its lapse for better judgment, Google responded with an apology for the privacy issues it has caused.  Another concern is the automated content Google Buzz had published, which makes up 90% according to ReadWriteWeb.  About 63% came from Twitter and 27 percent from RSS feeds.

Learning its lessons from Google Buzz, it is said that Google Me would have to be an opt-in website.  The new social networking service should take matters of privacy controls seriously.  There should also be brand new features that are not just culled from other websites such as Twitter and automated RSS feeds.

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